Customer Experience

IN-STORE ACTIVATION

SAMPLING

PROMOTIONS

Customer experience should be authentic from start to finish.
It’s not about being funny or friendly. It’s about putting people at the centre of a uniquely crafted journey that builds deeper connections to hold the audience’s attention, based on our innate desire for optimism.

Alive Brands EU Day 1

Applying a “one size fits all” approach to in-store marketing in Asia would be a mistake. Our local knowledge goes even further than that. We track shopper needs, preferences, tastes and behaviours across different countries, cultures and environments, as well as welcoming diversity into our team.

Our experience shows effective in-store marketing drives sales. Through creating sensory and immersive experiences, tailored to individuals, enhancing product discovery, we build brand awareness and loyalty.

The secret? Little details, playful gestures, big impact.

We specialise in

Retail Experience

In-store Activation

Customer Service

Product Launch

Promotions

Pop-up Retail

Sampling & Demonstration

Consumer Surveys

Creating a positive impact

After the stress and anxiety of the past few years filled with economic uncertainty, social and political movements, and alarming reports of climate change, people are looking for daily doses of happiness to brighten their day.

Playful personalised interactions positioned correctly and authentically in retail environments can spark much-needed joy and self-confidence – we call this emotional marketing. Done right it delivers instant gratification and helps form deeper connections with consumers.

55% of consumers

said they shopped in stores that create engaging experiences

29% of consumers would be comfortable with brands tracking their emotions and personalising experiences to their moods

91% of customers in Southeast Asia would consider switching to a competitor in the event of subpar customer service

Does your brand need help coming out of its shell?

Let our specialists help you find effective ways to incorporate playful, fun, positive messaging into customer interactions, whilst staying true to your brand personality. ALIVE’s strategic approach and creative processes allow us to design award-winning experiences that both captivate shoppers and reach your KPIs, even in the most everyday environments.

ALIVE services clients and agencies across the globe, using our network in 12 markets across Asia Pacific. We handle research, journey planning, store visits, product lists & layouts, licensing, access permissions, store communications, operations, logistics, fulfilment, and staffing, leaving you free to focus on the client.

Put your trust in our knowledge. Activating your brand in stores in Asia can be a daunting task with potential pitfalls around cultural no-no’s, religious sensitivities, not to mention language barriers and time zone challenges.
ALIVE will take your global plans, smooth the journey, and create effective, flawlessly executed activations in each market.

OUR WORK

AVIATION, BRAND EXPERIENCE, ENTERTAINMENT, SPONSORSHIP, SPORTS

ALIVE pilots guest experience for the Drone Racing League

To wrap up the official 2019 DRL Allianz World Championship Season where the world’s best drone...

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BRAND EXPERIENCE, FITNESS, FMCG, SPONSORSHIP, SPORTS APPAREL

Island takeover? No sweat for ALIVE

As a sports drink that’s produced by a Japanese pharmaceutical company, POCARI SWEAT had a big...

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BRAND EXPERIENCE, FINANCIAL SERVICES, FINTECH, PROMOTIONS, STAFFING

Making a difference for foreign workers with Western Union

When Western Union needed to reach out to foreign workers in Singapore and increase in-store foreign...

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CHARITY, ENTERTAINMENT, FINANCIAL SERVICES, FITNESS, SPORTS

ALIVE creates sponsorship activation for SGX and IRONMAN

SGX Bull Charge is the only corporate charity initiative that rallies Singapore’s financial community and listed...

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LAUNCH EVENT, PR, RETAIL, STAFFING

ALIVE placemaking launch for Lendlease

With 171 shopping malls in Singapore’s tiny 728 sq km footprint, the opening of a new...

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DIGITAL, ENTERTAINMENT, RETAIL, TECHNOLOGY

ALIVE creates a streaming retail experience for Netflix

As one of the largest electronics retailers in Singapore, Courts was a key retail partner for...

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BRAND EXPERIENCE, ENTERTAINMENT, ROADSHOW

ALIVE brings Netflix kids content to life

In 2016 Netflix had recently entered the SEA market on the strength of highly successful adult...

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