IN-STORE ACTIVATION
SAMPLING
PROMOTIONS
Applying a “one size fits all” approach to in-store marketing in Asia would be a mistake. Our local knowledge goes even further than that. We track shopper needs, preferences, tastes and behaviours across different countries, cultures and environments, as well as welcoming diversity into our team.
Our experience shows effective in-store marketing drives sales. Through creating sensory and immersive experiences, tailored to individuals, enhancing product discovery, we build brand awareness and loyalty.
The secret? Little details, playful gestures, big impact.
Retail Experience
In-store Activation
Customer Service
Product Launch
Promotions
Pop-up Retail
Sampling & Demonstration
Consumer Surveys
After the stress and anxiety of the past few years filled with economic uncertainty, social and political movements, and alarming reports of climate change, people are looking for daily doses of happiness to brighten their day.
Playful personalised interactions positioned correctly and authentically in retail environments can spark much-needed joy and self-confidence – we call this emotional marketing. Done right it delivers instant gratification and helps form deeper connections with consumers.
29% of consumers would be comfortable with brands tracking their emotions and personalising experiences to their moods
91% of customers in Southeast Asia would consider switching to a competitor in the event of subpar customer service
Let our specialists help you find effective ways to incorporate playful, fun, positive messaging into customer interactions, whilst staying true to your brand personality. ALIVE’s strategic approach and creative processes allow us to design award-winning experiences that both captivate shoppers and reach your KPIs, even in the most everyday environments.
ALIVE services clients and agencies across the globe, using our network in 12 markets across Asia Pacific. We handle research, journey planning, store visits, product lists & layouts, licensing, access permissions, store communications, operations, logistics, fulfilment, and staffing, leaving you free to focus on the client.
Put your trust in our knowledge. Activating your brand in stores in Asia can be a daunting task with potential pitfalls around cultural no-no’s, religious sensitivities, not to mention language barriers and time zone challenges.
ALIVE will take your global plans, smooth the journey, and create effective, flawlessly executed activations in each market.
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